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 椿 (tsubaki) refers to Japonica Camellia, known more commonly as Japanese camellia. This gorgeous flower usually blooms between January and March. Its petals can range from red to pink to white, sometimes with streaks and speckles. The ones most cherished in Japan are the ones that bloom a deep, vivid red.  The oils of tsubaki have properties that are completely beneficial to one's beauty cares. It softens the skin, smoothens the hair, and brings out the natural glow one has. T

Sword Art Online Special! From 2012 started the anime series of Swort Art Online (ソードアート・オンライン; abbr.: SAO). Since we also handle many SAO goods at our shop, we introduce them here for you!

Have you always dream of having a group of forest friends in your cupboard? Now with KINTO's Mugtail mug series you can. KINTO's minimalist designs are life-long and frequently useable in everyday life, original and well designed housewares. KINTO CO.,LT was established in 1972 as a wholesaler of porcelain/ceramic tableware in Shiga prefecture, Japan. From the mid 1980's, KINTO imported and distributed selected European tableware/glassware brands to Japan until 2000. In the mid. of 19

  MUJI (Mujirushi, 無印良品) is a Japanese company that revolves around the idea of a "no brand" concept and utmost simplicity. Through their natural, soft, and aesthetic products, they've captured the hearts of many around the world. Each product is carefully made through a process that is both good for the environment and also ensuring of good quality. With fresh and clean ideas come items that will make our lives better. One of their well known products is their cut cotton

The ZEBRA SURARI EMULSION Ink pen is a innovation in ink history, the Japanese pen company Zebra develop a new ink type for their ZEBRA SURARI EMULSION ink pen line. This new emulsion ink combines, in a perfect balance, an oil-based ballpoint and gel pen ink, bringing smoothness and vibrant colors at the same time, an amazing development!   Available in multiple tip sizes and vibrant colors, ZEBRA'S emulsion is water resistant, smear-proof and even smoother than low friction ballpoint pens

Shopping Studio Ghibli Merchandise Anywhere from Japan From Howl’s Moving Castle to My Neighbor Totoro, the Studio Ghibli has left an indelible mark on the hearts of millions. But did you know you can bring a piece of that magic into your home? At J-Subculture, we make it easier than ever for international fans to access Studio Ghibli merchandise, straight from Japan. J-Subculture is your ultimate destination for  the world of Studio Ghibli figures and collectibles. Why Studio G

Your child is sleepy… he or she needs to go to bed, but he won´t fall asleep if he doesn´t have with himself a particular, close and spongy friend. He doesn´t want any kind of plushy doll… he has the perfect friend already, and its name is Anpanman! And what your child needs is an Anpanman sweet and plushy doll!! Every cute and super funny Anpanman characters are perfectly well designed in order to be perfect to huge… your kids they are going to love them!

In J-Subculture we are big fan of the Japanese stationery brands and Tombow is one of our favourite ones, we already introduce you some of their best products like the Tombow AirPress Pen, with a cool characteristic, the capacity to write even when you are doing overhead, thanks to his unique air pressure system.   Today we want to introduce you another cool stationery product developed by Tombow, the Tombow Zoom Multi Function Pen and Mechanical Pencil.  Sometimes, when you are

Today we offer you a very special and magical item. A truly beautiful playing cards with many of the hand-drawn designs of the Miyazaki factory, also known as Studio Ghibli. In this precious box you will find drawings, for example, of one of the most popular and beloved character of the wonderful Hayao Miyazaki, the amazing Totoro. This lovely character is best known for appearing in "My Neighbor Totoro".  You will also find colorful drawings of many other Studio Ghibli films suc

Furikake is a Japanese topping which usually is a mixture of dried tuna, sesame seeds, salt, sliced or seasoned seaweed, etc. Furikake is mainly used to sprinkle over steamed rice and noodles, but it is also used for salads, soups, pasta and sushi rolls.   Here it goes a brief history… Around 1912, a pharmacist called Mr. Suekichi Yoshimaru of Futaba, came up with the idea to make a product with ground fish bones to compensate for a lack of calcium in the Japanese diet. Small fish w