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椿 (tsubaki) refers to Japonica Camellia, known more commonly as Japanese camellia. This gorgeous flower usually blooms between January and March. Its petals can range from red to pink to white, sometimes with streaks and speckles. The ones most cherished in Japan are the ones that bloom a deep, vivid red. The oils of tsubaki have properties that are completely beneficial to one's beauty cares. It softens the skin, smoothens the hair, and brings out the natural glow one has. They n

To those with a great memory, you probably remember that we've introduced to you before a series of adorable animal mini clips by the Japanese stationery company. (Interested in this product? click the following link for details: www.j-subculture.com/guides/sub/623). Today at J-Subculture, we'd like to introduce you to a different adorable series from Midori. They're Midori Mini Magnets! Midori's stationery game is going on strong with these perfectly tiny and practical magnets! Their ani

One of the hottest Japanese beauty products right now is the "Perfect" series by Shiseido Senka. In particular, "Perfect Whip" is one of the most popular of them all. This is a must for anyone who actually cares about their skin and wants an effective and affordable skin care product.Perfect Whip is a type of facial foam you can use easily through squeezing it out of its light blue tube. It only requires a pea-sized amount to create lots of rich lather, and usually comes in 120 grams, so you

Kuretake, founded in 1902, focuses on sumi-e inks for traditional brush calligraphy, pens and brush pens. Nowadays this modern Japanese company continues producing traditional ink. Their brush pens brushes are made with high quality hair making them some of the best pen brushes of the Japanese stationery, and today we want to introduce you one of their most colorful and best products, Kuretake Zig Letter Pens! This stylish pen brings you the chance to pick your favorite pen body color