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  MUJI (Mujirushi, 無印良品) is a Japanese company that revolves around the idea of a "no brand" concept and utmost simplicity. Through their natural, soft, and aesthetic products, they've captured the hearts of many around the world. Each product is carefully made through a process that is both good for the environment and also ensuring of good quality. With fresh and clean ideas come items that will make our lives better. One of their well known products is their cut cotton

Washi paper was first made in Japan, it's usually made using fibers from the bark of an specific Japanese tree called "gampi", the paper mulberry or the "Mitsumata" bush. It can be also made using other materials like wheat, hemp, bamboo or rice, and his name means "Japanese paper", this term is used to describe the paper made by hand.  This paper is used for making the Washi Tapes, they're cute, they're Japanese and they're perfect for decor or packaging. Due

  WELCOME TO THE NANOBLOCK WORLD OF ANIMALS! Each animal is from the Nanoblock mini collection series. These nanoblocks are so tiny. At first, they seem unconnected, but when you put them together, they form an adorable animal! They're so small that they can fit in the palm of your hand! Just looking at them makes us feel warm and fuzzy inside. They make great decorations too! And they're great for your personal collection. If you look very closely, you

From the hatching of the egg until the last beep does us part... ...TAMAGOTCHI are palm-sized, commonly egg-shaped handheld devices from BANDAI, housing a digital pet that needs to be pampered and reared until it is fully grown up. Compared to the first TAMAGOTCHI that came out back in the mid 90's, which was very simple in design and operations, latest versions are much more sophisticated with numerous features and downloadable app functions to add to the excitement of the players. Meanwhile th

Your child is sleepy… he or she needs to go to bed, but he won´t fall asleep if he doesn´t have with himself a particular, close and spongy friend. He doesn´t want any kind of plushy doll… he has the perfect friend already, and its name is Anpanman! And what your child needs is an Anpanman sweet and plushy doll!! Every cute and super funny Anpanman characters are perfectly well designed in order to be perfect to huge… your kids they are going to love them!

【J-SUBCULTURE-Shop Product Introductions】 Proven popular at J-Subculture for the last 5 to 6 years straight, the KRACIE sweets series! That all kinds of things can be made out of these sweets is a big hit with kids♪♪ Also gathering with family and friends to do some cookin' makes for swell moments! Like having fun comparing who does it most skillfully and such playful activities. Of course!! when completed you can joyfully eat them :)! There are also many other types of sw

【J-SUBCULTURE-Shop Product Introductions】 Everyone, are you doing your daily face pack? Like in the mornings when getting up or before going to bed for a nights sleep…when applying facial masks, the skin feels it tightens nicely, proving a pleasant sensation, right (*^_^*) There are various different face mask packs available on the market, so we introduce them here in our shop for your choice! Please find your matching face pack for your daily care routine (^^)/

  To those with a great memory, you probably remember that we've introduced to you before a series of adorable animal mini clips by the Japanese stationery company. (Interested in this product? click the following link for details: www.j-subculture.com/guides/sub/623). Today at J-Subculture, we'd like to introduce you to a different adorable series from Midori. They're Midori Mini Magnets! Midori's stationery game is going on strong with these perfectly tiny and pra

Pentel is one of our favorite Japanese stationery goods company, their products design and manufacture follows the most strict quality control standards. Pentel's designs are characterized by that peculiar Japanese way of thinking, and their Pentel Multi 8 multi pen is a shining example of this. Available in two different versions, the Pentel Multi 8 lead holder and the Pentel Multi 8 Ballpoint and Lead Holder. The definitive multi pen!   The Pentel Multi 8 lead holder is able to hold 8 dif

suruga-yasuruga-ya;【J-SUB PROXY SHOPPING Introductions – Anime Popculture related Items】  The products we introduce you this time are all about the upcoming anime series of『ENSEMBLE STARS!・あんさんぶるスターズ！』!(^^)! Initially the ENSEMBLE STARS! Anime was set to air in 2017, but then the release dragged on and on…and now finally on JULY 7TH, 2019, it premiers, hurray ＼(^o^)／ That’s something to look forward to, isn’t it♪�