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Founded in 1918, Pilot Pen Corporation is the largest pen manufacturer in Japan, for the general consumer market, some of Pilot's famed product lines include Hi-Tec-C gel ink pens. We want to introduce you which is a solid upgrade to Pilot´s hit product, the Hi-Tec-C Maica. Available in many colors, this pen´s name, "Maica" or "My Color", encourages you to choose your favorite one.  With a rounded design and slightly heavier bod

  One of the hottest Japanese beauty products right now is the "Perfect" series by Shiseido Senka. In particular, "Perfect Whip" is one of the most popular of them all. This is a must for anyone who actually cares about their skin and wants an effective and affordable skin care product. Perfect Whip is a type of facial foam you can use easily through squeezing it out of its light blue tube. It only requires a pea-sized amount of create lots of rich lather, and usually co

  The Cow Brand Beauty Soap that is made in Japan offers simple, natural ingredients for healthy, soft, and beautiful skin. It is a famous brand of Japanese bar soap that has been loved by all since its production in 1909. Through its continuous usage, your skin will grow supple, smooth, and gain a youthful glow. It is a trusted brand of soap that will never fade out. There are two different kinds of Cow Brand Beauty Soap. They come in BLUE and RED. The kind of soap varies, but the good ef

【J-SUBCULTURE-Shop Product Introductions】 Everyone, are you doing your daily face pack? Like in the mornings when getting up or before going to bed for a nights sleep…when applying facial masks, the skin feels it tightens nicely, proving a pleasant sensation, right (*^_^*) There are various different face mask packs available on the market, so we introduce them here in our shop for your choice! Please find your matching face pack for your daily care routine (^^)/

Today we offer you a very special and magical item. A truly beautiful playing cards with many of the hand-drawn designs of the Miyazaki factory, also known as Studio Ghibli. In this precious box you will find drawings, for example, of one of the most popular and beloved character of the wonderful Hayao Miyazaki, the amazing Totoro. This lovely character is best known for appearing in "My Neighbor Totoro".  You will also find colorful drawings of many other Studio Ghibli films suc

For products, scroll down to the bottom ↓     It’s about time we dedicate an article to the hugely popular hobby of GUNPLA (ガンプラ Ganpura), which has been around for decades with a devoted and growing fan community in its homeland as well as abroad. Gunpla is the abbreviation (oh how Japanese like to abbreviate things!) of the words GUNDAM + PLASTIC MODEL and the products are manufactured by the renowned Japanese toy company BANDAI. Gunpla are customizable assemb

Pentel is one of our favorite Japanese stationery goods company, their products design and manufacture follows the most strict quality control standards. Pentel's designs are characterized by that peculiar Japanese way of thinking, and their Pentel Multi 8 multi pen is a shining example of this. Available in two different versions, the Pentel Multi 8 lead holder and the Pentel Multi 8 Ballpoint and Lead Holder. The definitive multi pen!   The Pentel Multi 8 lead holder is able to hold 8 dif

緑茶 (ryokucha) or Japanese green tea, is the top kind of tea that is consumed in Japan. There are many known health benefits from drinking green tea. For a beautiful life, drinking green tea is highly recommended, compared to its other tea counterparts. What is green tea made of though? And how is drinking green tea good for you? Let us at J-Subculture elaborate.  Japanese green tea is made from the plant, チャノキ (chanoki), or Camellia sinensis. The image above is a picture of th

From the hatching of the egg until the last beep does us part... ...TAMAGOTCHI are palm-sized, commonly egg-shaped handheld devices from BANDAI, housing a digital pet that needs to be pampered and reared until it is fully grown up. Compared to the first TAMAGOTCHI that came out back in the mid 90's, which was very simple in design and operations, latest versions are much more sophisticated with numerous features and downloadable app functions to add to the excitement of the players. Meanwhile th

  To those with a great memory, you probably remember that we've introduced to you before a series of adorable animal mini clips by the Japanese stationery company. (Interested in this product? click the following link for details: www.j-subculture.com/guides/sub/623). Today at J-Subculture, we'd like to introduce you to a different adorable series from Midori. They're Midori Mini Magnets! Midori's stationery game is going on strong with these perfectly tiny and pra