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What is collagen? Collagen is the most common protein that is produced in the human body. Collagen has various roles to benefit the body, but the most visible role is its power over our skin. Collagen makes the mold of our skin and strengthens it while helping replace and restore dead skin cells. When we're young, the natural process of producing collagen is consistent. However, as we age, the production of collagen in our bodies declines, making our skin sag and leading a quicker path to wrinkl

Japanese make up, cosmetics, and fashion has its own set of ideals. One key point of Japanese make up application is to increase the size of one's eyes. In Japan, having a pair of large eyes with double eyelids gives off a beautiful, radiant appearance. That is why there are tons of beauty products out there that aid to increase the size of one's eyes. There are many ways you can achieve larger eyes by using cosmetics. Some people draw deep, black lines using eyeliner to trace the eyes

Saint Seiya Special! Saint Seiya for which the original anime series started in 1986! Currently the latest production is being distributed via Netflix ! The unceasingly popular Saint Seiya☆ Also at J-Subculture we handle various related goods, so we introduce them here♪

  To those with a great memory, you probably remember that we've introduced to you before a series of adorable animal mini clips by the Japanese stationery company. (Interested in this product? click the following link for details: www.j-subculture.com/guides/sub/623). Today at J-Subculture, we'd like to introduce you to a different adorable series from Midori. They're Midori Mini Magnets! Midori's stationery game is going on strong with these perfectly tiny and pra

  Blendy Stick, a series of instant drinks you can make right at your home! Quick, easy, and flavorful, you'll be able to enjoy the feeling of having a cafe experience without having to step out of the door. There is a large variety of Blendy Sticks to choose from, from coffee au lait variations to tea, hot cocoa, and even Japanese matcha: To brew up a cup of genuine au lait drinks, first take out a stick, open and pour its contents into your mug or cup. Each stick comes in a compac

Shopping Studio Ghibli Merchandise Anywhere from Japan From Howl’s Moving Castle to My Neighbor Totoro, the Studio Ghibli has left an indelible mark on the hearts of millions. But did you know you can bring a piece of that magic into your home? At J-Subculture, we make it easier than ever for international fans to access Studio Ghibli merchandise, straight from Japan. J-Subculture is your ultimate destination for  the world of Studio Ghibli figures and collectibles. Why Studio G

Pentel, the famous writing company, has supplied the world with the highest quality products for nearly 70 years. It has evolved through the years and they invented the roller ball technology; the smoothest way to write or draw. Pentel also pioneered graphite lead!   One important detail to consider: every Pentel mechanical pencil, lead, eraser, pen and correction fluid is manufactured by their own factories… a true commitment to their manufacturing process! Many of their super quali

   Introducing Monchhichi, lovable stuffed monkey-like fairy dolls sure to make anyone smile! Monchhichi were made and sold since 1974 by the famous Japanese doll company Sekiguchi Coporation. It has become so popular that in 1980, a Japanese TV show was broadcasted based on them. It was called, "Futago no Monchhichi," or "Monchhichi Twins." From there on out, the adorable dolls gained fans not only in Japan, but also around the world.  Monchhichi is also

Today we offer you a very special and magical item. A truly beautiful playing cards with many of the hand-drawn designs of the Miyazaki factory, also known as Studio Ghibli. In this precious box you will find drawings, for example, of one of the most popular and beloved character of the wonderful Hayao Miyazaki, the amazing Totoro. This lovely character is best known for appearing in "My Neighbor Totoro".  You will also find colorful drawings of many other Studio Ghibli films suc

Sword Art Online Special! From 2012 started the anime series of Swort Art Online (ソードアート・オンライン; abbr.: SAO). Since we also handle many SAO goods at our shop, we introduce them here for you!