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  It's the beginning of the new year, which means that NOW the perfect time to put your best face forward. Why not switch things up with a new look? By using a new eyeshadow palette, you can achieve an appearance of allure and charm that you've never experienced before with what you normally use. CANMAKE Perfect Eyeshadow series offers various kinds of eyeshadows that come in pretty hues and convenient designs. Bring out the beauty in your eyes through these "too good to be true"

 Takoyaki, the Japanese, fun-sized snack that's sure to rock your world! たこ焼き (takoyaki) literally translates to octopus (tako) and fried (yaki). Takoyaki are small balls of flour batter cooked in specialized takoyaki pans. In each ball, there are pre-cooked octopus bits. Takoyaki is usually eaten with takoyaki sauce, mayonnaise, green seaweed bits, and dried bonito shavings. Most takoyaki contain ingredients besides octopus, such as green onions, pickled red ginger, and tempura scr

Kuretake, founded in 1902, focuses on sumi-e inks for traditional brush calligraphy, pens and brush pens. Nowadays this modern Japanese company continues producing traditional ink. Their brush pens brushes are made with high quality hair making them some of the best pen brushes of the Japanese stationery, and today we want to introduce you one of their most colorful and best products, Kuretake Zig Letter Pens!  This stylish pen brings you the chance to pick your favorite pen body colo

  Nintendo is back with an extremely kawaii Yoshi game! Yoshi's Woolly World! Here's the link to Nintendo's YT vid that shows the cuteness of Yarn Yoshi: youtu.be/FhR77B6UoQ0 In this grand adventure, you can travel a whole new world that's completely made out of colorful yarn and patchwork! It's ridiculously adorable! The story goes like this.  Everything is peaceful on Craft Island...until Kamek comes and turns all the Yoshis into yarn! In order to put his fr

  One of the hottest Japanese beauty products right now is the "Perfect" series by Shiseido Senka. In particular, "Perfect Whip" is one of the most popular of them all. This is a must for anyone who actually cares about their skin and wants an effective and affordable skin care product. Perfect Whip is a type of facial foam you can use easily through squeezing it out of its light blue tube. It only requires a pea-sized amount of create lots of rich lather, and usually co

In J-Subculture we are big fan of the Japanese stationery brands and Tombow is one of our favourite ones, we already introduce you some of their best products like the Tombow AirPress Pen, with a cool characteristic, the capacity to write even when you are doing overhead, thanks to his unique air pressure system.   Today we want to introduce you another cool stationery product developed by Tombow, the Tombow Zoom Multi Function Pen and Mechanical Pencil.  Sometimes, when you are

Established in Japan in 1950, Midori is a Design Stationery brand of international repute - famous and admired for the smoothness of its MD paper, the quality of its brass products and its beautiful leather traveller's notebook. BRASS, an alloy of copper and zinc, has its own adorable gloss, and has been used in architecture, furniture and hardware, art and craftworks since antiquity. Over the years, its surface oxidizes to become a deep, tender color hue worthy of long appreciation. Some Midori

【J-SUB Product Introductions – Anime Popculture related Items】 The from October starting 4th season of『My Hero Academia・僕のヒーローアカデミア』is now one of the most hotly anticipated anime to come out this fall!! My Hero Academia, or short HeroAca, was first published in the WEEKLY SHOUNEN JUMP issue no. 32 in 2014 and has been serialized since in 24 volumes! The anime ran for its 1st season from April to June 2016, the 2nd season from March to September

  Who longs to be the beautiful woman, the striking princess that steals the show in all the famous books and movies? Having lovely, breathtaking eyes isn't limited to heroines in fairytales. You can become your own heroine and have stunning eyes thanks to Heroine Cosmetics! This Japanese brand of cosmetics is overwhelmingly popular. With these cosmetics, you can keep up your beauty 24/7 for reasonable prices! Here at J-Subculture, we'll introduce you to some of their mascaras, fals

  CANMAKE's makeup is arguably one of the most favored brands of makeup in Japan, especially amongst Japanese young girls. CANMAKE provides a myriad of makeup products to suit all skin types, even those who are sensitive. They come in sweet, lovely designs for affordable prices! Today at J-Subculture, we'd like to introduce of the their products called "Glow Fleur Cheeks," a series of flowery blush that brighten the apples of your cheeks.  Each case of CANMAKE's Glow Fleur C