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From the hatching of the egg until the last beep does us part... ...TAMAGOTCHI are palm-sized, commonly egg-shaped handheld devices from BANDAI, housing a digital pet that needs to be pampered and reared until it is fully grown up. Compared to the first TAMAGOTCHI that came out back in the mid 90's, which was very simple in design and operations, latest versions are much more sophisticated with numerous features and downloadable app functions to add to the excitement of the players. Meanwhile th

【J-SUB PROXY SHOPPING Introductions – Anime Popculture related Items】 Voice Actors×Rap×Anime Characters (声優×ラップ×キャラ) An unprecedented and ambitious multimedia project that started out on September 2nd, 2017! Although it was a completely unknown project at the time of launching, the first music video release「Hypnosis Mic -Division Rap Battle-」stormed right up to 3rd place in the YouTube ranking and elsewhere, creating quite a stir!

Mystic, sexy, irresistible, powerful - stage free for some girl action with KOTOBUKIYA's BISHOUJO lineup. Bishoujo (美少女) is a Japanese term used to refer to pretty girls/women and this description couldn't live up more to its very name other than with this beautifully crafted statue series. Bishoujo female characters are in inspired from several famous licences of comic book, movie and video game heroines such as STREET FIGHTER, MARVEL and DC COMICS, TEKKEN and others. Typical the statues

Pentel is one of our favorite Japanese stationery goods company, their products design and manufacture follows the most strict quality control standards. Pentel's designs are characterized by that peculiar Japanese way of thinking, and their Pentel Multi 8 multi pen is a shining example of this. Available in two different versions, the Pentel Multi 8 lead holder and the Pentel Multi 8 Ballpoint and Lead Holder. The definitive multi pen!   The Pentel Multi 8 lead holder is able to hold 8 dif

  It's the beginning of the new year, which means that NOW the perfect time to put your best face forward. Why not switch things up with a new look? By using a new eyeshadow palette, you can achieve an appearance of allure and charm that you've never experienced before with what you normally use. CANMAKE Perfect Eyeshadow series offers various kinds of eyeshadows that come in pretty hues and convenient designs. Bring out the beauty in your eyes through these "too good to be true"

Shogi, also known as Japanese chess, is a two-player strategy board game. Its earliest predecessor of the game, chaturanga, originated in India in the 6th century was brought to Japan where it spawned a number of variants. Two players, Sente (Black; more literally, person with the first move) and Gote (White; person with the second move), play on a board composed of rectangles in a grid of 9 ranks (rows) by 9 files (columns).   The rectangles are undifferentiated by marking or color. The bo

Sword Art Online Special! From 2012 started the anime series of Swort Art Online (ソードアート・オンライン; abbr.: SAO). Since we also handle many SAO goods at our shop, we introduce them here for you!

  To those with a great memory, you probably remember that we've introduced to you before a series of adorable animal mini clips by the Japanese stationery company. (Interested in this product? click the following link for details: www.j-subculture.com/guides/sub/623). Today at J-Subculture, we'd like to introduce you to a different adorable series from Midori. They're Midori Mini Magnets! Midori's stationery game is going on strong with these perfectly tiny and pra

  「一髪、二姿」(ichikami, nisugata). These are the words that have been passed down since old times in Japan. By taking care of your hair through keeping it shiny, healthy, and smooth, you can bring out the beauty within you. As you may know, the Japanese care for their hair as much as they care for life. Having beautiful hair is life. With hair that is glossy and soft, you can feel beautiful from the inside and out. The line of hair care products, ICHIKAMI, was created with the sin

  Midori MD Notebooks are for lovers of the best notebooks the world has to offer, and these notebooks happen to be the best. The "MD" stands for "minimum design." These notebooks are simple, aesthetic, and are practically made to suit true writers out there. Why use anything lower than the high quality you deserve?  With its soft pages, you can open these notebooks with ease, keeping them in place so you can continue to write smoothly. The balance of white brings