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In Japan, we have a culture of taking baths over showers. Baths are not only for cleaning ourselves, but also for having a relaxing time by yourself or even with family members! To soak in a tub of hot water, forgetting about one's troubles at the end of the day...isn't that soothing? To make bath time even more comfortable, there are Japanese bath salts you can use! There are various bath salts to suit one's needs. They come in many fragrances and colors. Some use oil

To those with a great memory, you probably remember that we've introduced to you before a series of adorable animal mini clips by the Japanese stationery company. (Interested in this product? click the following link for details: www.j-subculture.com/guides/sub/623). Today at J-Subculture, we'd like to introduce you to a different adorable series from Midori. They're Midori Mini Magnets! Midori's stationery game is going on strong with these perfectly tiny and practical magnets! Their ani

Japanese make up, cosmetics, and fashion has its own set of ideals. One key point of Japanese make up application is to increase the size of one's eyes. In Japan, having a pair of large eyes with double eyelids gives off a beautiful, radiant appearance. That is why there are tons of beauty products out there that aid to increase the size of one's eyes. There are many ways you can achieve larger eyes by using cosmetics. Some people draw deep, black lines using eyeliner to trace the eyes and b

【J-SUB Shop Product Introductions – Beauty & Health related Items】 High in demand also at our company, we introduce you to a very popular series of skincare products from Japan! In this article we talk about the basic skincare lines of HADALABO GOKUJUN Moisturizing Skin Care (肌研 極潤), HATOMUGI Skin Conditioner (ハトムギ化粧水), KIKUMASAMUNE Sake Skin Care (日本酒化粧水) & MUJI Sensitive Skin Care (MUJI 化粧水): These 4 brands are much appreciated in Japan. Since the skin of J