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There's a craze among modern Japanese women on leg aesthetics. Many Japanese women desire their legs to look long and slender. They aim for something called 美脚 (bikyaku) in Japanese, which refers to beautiful legs. Many women try to improve the condition of their legs in many ways, such as doing leg exercises, getting active, etc. A lot of my lady friends do yoga just for their legs, wear high heels to make their legs appear slender, and take the stairs instead of an elevator whenever possib

  To those with a great memory, you probably remember that we've introduced to you before a series of adorable animal mini clips by the Japanese stationery company. (Interested in this product? click the following link for details: www.j-subculture.com/guides/sub/623). Today at J-Subculture, we'd like to introduce you to a different adorable series from Midori. They're Midori Mini Magnets! Midori's stationery game is going on strong with these perfectly tiny and pra

Stapleless staplers?! What are those?! These AMAZING works of stationery are as just as their name implies; they're staplers that don't use staples! So wait, how are they staplers if they don't use staples? Let's find out. The acclaimed company of Japanese stationeries, Kokuyo, has produced a one of a kind item that will certainly rock your world. They look like staplers, have the same function of a stapler, and they are truly called "staplers," but their designs a

For products, scroll down to the bottom ↓   On your marks, splat or get splattered!    SPLATOON for the WII U brings a fresh stroke into NINTENDO's game landscape and squids have probably never seen such a rapid rise in popularity - even if it is not for the palatine, then for the screen, as the INKLINGS, who can shape shift easily between humanoid and squid form, chase each other around the bizarre city of INKOPOLIS.  After many year

Instant and cup noodles are a well known Asian and Japanese food. In fact instant noodles were invented by Mr Momofuku Ando which is probably one of the most important persons in Japan´s modern history. His company´s name is known around the world and the first one to produce instant noodles, Nissin Foods. This company´s main product, the well known "Cup Noodle" it is sold throughout the world.  According to a poll made in Japan on year 2000,

  CANMAKE's makeup is arguably one of the most favored brands of makeup in Japan, especially amongst Japanese young girls. CANMAKE provides a myriad of makeup products to suit all skin types, even those who are sensitive. They come in sweet, lovely designs for affordable prices! Today at J-Subculture, we'd like to introduce of the their products called "Glow Fleur Cheeks," a series of flowery blush that brighten the apples of your cheeks.  Each case of CANMAKE's Glow Fleur C

For products, scroll down to the bottom ↓ Neither STAR WARS nor BANDAI need much of an introduction we think, both have been long-establish brands. However when these two join forces, fans of the Star Wars franchise can frolic of the sight of collectibles the cooperation of brands brings about. Bandai plastic model kits are no exception to this excitement and enjoy great popularity. Like the movies are always anxiously anticipated, also hobby enthusiast look forward eagerly to new rel

As you already know, Studio Ghibli is a Japanese animation film studio based in Koganei, Tokyo (Japan), and founded on June 15, 1985. "Spirited Away" (2001) was their highest success, grossing over US$290 million worldwide and also winning a Golden Bear in 2002 and an Academy Award for Best Animated Feature Film in 2003. Many of their works have won the Animage Anime Grand Prix award, and four have won the Japan Academy Prize for Animation of the Year. Five of Studio Ghibli's films rec

Founded in 1918, Pilot Pen Corporation is the largest pen manufacturer in Japan, for the general consumer market, some of Pilot's famed product lines include Hi-Tec-C gel ink pens. We want to introduce you which is a solid upgrade to Pilot´s hit product, the Hi-Tec-C Maica. Available in many colors, this pen´s name, "Maica" or "My Color", encourages you to choose your favorite one.  With a rounded design and slightly heavier bod

We live in the 21th century, and we are sure that everyone of you already knows who Pokemon is. But if you are a young parent, maybe your little children won´t still know this character and all the series about this little monster and all of his friends and their many adventures. In 2006 the famous franchise celebrated its 10th anniversary! Pokemon, as we know it, is a super multi-media video game, manga, trading card game and televised anime franchise. Firstly created and developed for G