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For products, scroll down to the bottom ↓ Who would have thought?! The Japanese discover their renowned swords again. In particular younger generations get hooked to the ancient weapons, the status symbol of the venerated Japanese knights of old - the samurai. The increased interest into the blade, however, can't only be seen with men, but also young women are surprisingly drawn to the topic, be it for KATANA (the Japanese word for sword) swordplay and dance exercise

Sword Art Online Special! From 2012 started the anime series of Sword Art Online (ソードアート・オンライン; abbr.: SAO). Since we also handle many SAO goods at our shop, we introduce them here for you!

One of the top products sold at J-Subculture would be stationery supplies. And why not? Japan has the hottest new stationery, that are both trendy and functional! Brilliant ideas for stationery come to life in Japan, expanding the numerous kinds of stationery out there. There are so many pens, markers, pencils, and other writing utensils in vast ranges of colors and designs to choose from. Today, we at J-Subculture would like to introduce you to the Japanese company Pilot and its line

Japanese make up, cosmetics, and fashion has its own set of ideals. One key point of Japanese make up application is to increase the size of one's eyes. In Japan, having a pair of large eyes with double eyelids gives off a beautiful, radiant appearance. That is why there are tons of beauty products out there that aid to increase the size of one's eyes. There are many ways you can achieve larger eyes by using cosmetics. Some people draw deep, black lines using eyeliner to trace the eyes and b

Pentel, the famous writing company, has supplied the world with the highest quality products for nearly 70 years. It has evolved through the years and they invented the roller ball technology; the smoothest way to write or draw. Pentel also pioneered graphite lead! One important detail to consider: every Pentel mechanical pencil, lead, eraser, pen and correction fluid is manufactured by their own factories… a true commitment to their manufacturing process! Many of their super quality

Elegant, Calm but resolutely In Japanese, "Rin" includes all these words. "Lady White" is suitable for expressing this word. "Rin" - tells noble beauty. So, "Lady White" is a fountain pen especially for women. There are various charming elements. COLOR Off-White, white mixed with a little yellow and grey. The place one step back from pure white makes a calm atmosphere. Like a mother watching over her child calmly. Warm. DESIGN 【Sakura】Cheerful Sakura (Cherry blo

For products, scroll down to the bottom ↓ Pink, rosy cheeks, puffy round in shape and big oval eyes that is KIRBY, a fictional character in NINTENDO's long line-up of heroes. Kirby is of cheerful nature, well-spirited and a gluttony for foods, which makes it all the more likable. However, as innocent as an impression Kirby might make, in the face of danger Kirby turns fearl

「一髪、二姿」(ichikami, nisugata). These are the words that have been passed down since old times in Japan. By taking care of your hair through keeping it shiny, healthy, and smooth, you can bring out the beauty within you. As you may know, the Japanese care for their hair as much as they care for life. Having beautiful hair is life. With hair that is glossy and soft, you can feel beautiful from the inside and out. The line of hair care products, ICHIKAMI, was created with the sincere wish for eve

For products, scroll down to the bottom ↓ On your marks, splat or get splattered!  SPLATOON for the WII U brings a fresh stroke into NINTENDO 's game landscape and squids have probably never seen such a rapid rise in popularity - even if it is not for the palatine, then for the screen, as the INKLINGS, who can shape shift easily be

Calling out to Nintendo players! Are you prepared to blast off to PNF-404 and help Olimar fix S.S. Dolphin to get back to Hocotate? Today we'd like to spread the word on Pikmin goods you can get here, at J-Subculture! If you're someone from the GameCube era, then you probably know about the game Pikmin. Even if you don't, you must have seen Olimar and his little plant friends here and there on the Nintendo Wii or 3DS. The Pikmin series offer a three-dimensional, real ti