Stoppers & Pourers

「一髪、二姿」(ichikami, nisugata). These are the words that have been passed down since old times in Japan. By taking care of your hair through keeping it shiny, healthy, and smooth, you can bring out the beauty within you. As you may know, the Japanese care for their hair as much as they care for life. Having beautiful hair is life. With hair that is glossy and soft, you can feel beautiful from the inside and out. The line of hair care products, ICHIKAMI, was created with the sincere wish for eve

Gentle Strokes, Pastel Colors MILDLINER is the name of a series of lightly colored highlighters produced by the stationery company Zebra. These highlighters come in a total of 15 different colors, separated by their color type. Through these highlighters, you can not only highlight the text you need to make catch the eyes, but also use them for artsy purposes, such as drawing in your notebooks. What makes MILDLINER stand out from all the rest of th

Have you ever heard of the character, Domo? Domo is a famous character in Japan. He's a monster who constantly has his mouth open. There's no need to fear him though, because he's actually sweet and cuddly despite his looks. Domo or Domo-kun is the official mascot character of NHK, which is Japan's national public broadcasting organization. His name is a Japanese pun from the word どうも (doumo). Domo means "hello there," which depicts Domo's kind and friendly nature. Like other Japanese charact

Who longs to be the beautiful woman, the striking princess that steals the show in all the famous books and movies? Having lovely, breathtaking eyes isn't limited to heroines in fairytales. You can become your own heroine and have stunning eyes thanks to Heroine Cosmetics! This Japanese brand of cosmetics is overwhelmingly popular. With these cosmetics, you can keep up your beauty 24/7 for reasonable prices! Here at J-Subculture, we'll introduce you to some of their mascaras, false eyela