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Founded in 1918, Pilot Pen Corporation is the largest pen manufacturer in Japan, for the general consumer market, some of Pilot's famed product lines include Hi-Tec-C gel ink pens. We want to introduce you which is a solid upgrade to Pilot´s hit product, the Hi-Tec-C Maica. Available in many colors, this pen´s name, "Maica" or "My Color", encourages you to choose your favorite one.  With a rounded design and slightly heavier bod

  MUJI (Mujirushi, 無印良品) is a Japanese company that revolves around the idea of a "no brand" concept and utmost simplicity. Through their natural, soft, and aesthetic products, they've captured the hearts of many around the world. Each product is carefully made through a process that is both good for the environment and also ensuring of good quality. With fresh and clean ideas come items that will make our lives better. One of their well known products is their cut cotton

緑茶 (ryokucha) or Japanese green tea, is the top kind of tea that is consumed in Japan. There are many known health benefits from drinking green tea. For a beautiful life, drinking green tea is highly recommended, compared to its other tea counterparts. What is green tea made of though? And how is drinking green tea good for you? Let us at J-Subculture elaborate.  Japanese green tea is made from the plant, チャノキ (chanoki), or Camellia sinensis. The image above is a picture of th

Elegant, Calm but resolutely  In Japanese, "Rin" include all these words. "Lady White" is suitable for expressing this word. "Rin" - tell noble beauty. So, "Lady White" is fountain pen especially for women. There are various charming elements. COLOR  Off-White, white mixed a little yellow and grey. The place one step back from pure white make calm atomosphere. Like mother watching over her child calmly. Warm. DESIGN&nb