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 椿 (tsubaki) refers to Japonica Camellia, known more commonly as Japanese camellia. This gorgeous flower usually blooms between January and March. Its petals can range from red to pink to white, sometimes with streaks and speckles. The ones most cherished in Japan are the ones that bloom a deep, vivid red.  The oils of tsubaki have properties that are completely beneficial to one's beauty cares. It softens the skin, smoothens the hair, and brings out the natural glow one has. T

  To those with a great memory, you probably remember that we've introduced to you before a series of adorable animal mini clips by the Japanese stationery company. (Interested in this product? click the following link for details: www.j-subculture.com/guides/sub/623). Today at J-Subculture, we'd like to introduce you to a different adorable series from Midori. They're Midori Mini Magnets! Midori's stationery game is going on strong with these perfectly tiny and pra

  There is no better way to start the new day with a fresh cup of coffee...or two. While you can always hit the coffee shop nearby, you must acknowledge that there's something special about staying home and brewing up your own original cup. You can go for instant coffee, but if you truly want to enjoy the wholesome benefits and rich taste that coffee has to offer, then you must try drip coffee. It's also known as filter coffee, for its usage of filters. Japanese coffee lovers stay true to t

You'd be surprised to know the benefits of soy milk for your skin. The Japanese embrace the use of soy in their beauty products because it's natural and does wonders for the skin. Today we at J-Subculture would like to introduce you to a line of soy milk beauty products called Nameraka Honpo Soy Milk Isoflavone! In these soy milk beauty products, soy isoflavones are used. Through these beauty products, your skin condition will immediately improve. The soy isoflavones help to add moisture to you