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  Who longs to be the beautiful woman, the striking princess that steals the show in all the famous books and movies? Having lovely, breathtaking eyes isn't limited to heroines in fairytales. You can become your own heroine and have stunning eyes thanks to Heroine Cosmetics! This Japanese brand of cosmetics is overwhelmingly popular. With these cosmetics, you can keep up your beauty 24/7 for reasonable prices! Here at J-Subculture, we'll introduce you to some of their mascaras, fals

For products, scroll down to the bottom ↓     It’s about time we dedicate an article to the hugely popular hobby of GUNPLA (ガンプラ Ganpura), which has been around for decades with a devoted and growing fan community in its homeland as well as abroad. Gunpla is the abbreviation (oh how Japanese like to abbreviate things!) of the words GUNDAM + PLASTIC MODEL and the products are manufactured by the renowned Japanese toy company BANDAI. Gunpla are customizable assemb

From the hatching of the egg until the last beep does us part... ...TAMAGOTCHI are palm-sized, commonly egg-shaped handheld devices from BANDAI, housing a digital pet that needs to be pampered and reared until it is fully grown up. Compared to the first TAMAGOTCHI that came out back in the mid 90's, which was very simple in design and operations, latest versions are much more sophisticated with numerous features and downloadable app functions to add to the excitement of the players. Meanwhile th

Sword Art Online Special! From 2012 started the anime series of Swort Art Online (ソードアート・オンライン; abbr.: SAO). Since we also handle many SAO goods at our shop, we introduce them here for you!