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There's a craze among modern Japanese women on leg aesthetics. Many Japanese women desire their legs to look long and slender. They aim for something called 美脚 (bikyaku) in Japanese, which refers to beautiful legs. Many women try to improve the condition of their legs in many ways, such as doing leg exercises, getting active, etc. A lot of my lady friends do yoga just for their legs, wear high heels to make their legs appear slender, and take the stairs instead of an elevator whenever possib

A popular must-do for Japanese-styled makeup is putting on false eyelashes. Japanese people tend to have eyelashes that are fine and short. Since most Japanese people want to go for the dolly-eyed, anime-styled look of bigger, fuller eyes, many use false eyelashes when putting on their makeup. Putting on false eyelashes volumizes one's eyes, producing a more open-eyed, brighter look. False eyelashes are a staple to "kawaii" makeup and fashion. Depending on the type and color of the eyelashes, th

The beautiful rose helps us to express our love to someone close to us. Roses represent deep love, elegance, and beauty. Besides poetic significance, roses also offer amazing benefits to our health. While roses are believed to relieve tension and stress through its entrancing aroma, they also help balance and smoothen our skin, while also being able to bring color to our lips and cheeks. How can we truly enjoy these wonderful benefits from roses without having to go through the process of ge

「一髪、二姿」(ichikami, nisugata). These are the words that have been passed down since old times in Japan. By taking care of your hair through keeping it shiny, healthy, and smooth, you can bring out the beauty within you. As you may know, the Japanese care for their hair as much as they care for life. Having beautiful hair is life. With hair that is glossy and soft, you can feel beautiful from the inside and out. The line of hair care products, ICHIKAMI, was created with the sincere wish for eve