Pretend Play

Saint Seiya Special! Saint Seiya for which the original anime series started in 1986! Currently the latest production is being distributed via Netflix! The unceasingly popular Saint Seiya☆Also at J-Subculture we handle various related goods, so we introduce them here♪

There's a craze among modern Japanese women on leg aesthetics. Many Japanese women desire their legs to look long and slender. They aim for something called 美脚 (bikyaku) in Japanese, which refers to beautiful legs. Many women try to improve the condition of their legs in many ways, such as doing leg exercises, getting active, etc. A lot of my lady friends do yoga just for their legs, wear high heels to make their legs appear slender, and take the stairs instead of an elevator whenever possib

MUJI (Mujirushi, 無印良品) is a Japanese company that revolves around the idea of a "no brand" concept and utmost simplicity. Through their natural, soft, and aesthetic products, they've captured the hearts of many around the world. Each product is carefully made through a process that is both good for the environment and also ensuring of good quality. With fresh and clean ideas come items that will make our lives better. One of their well known products is their cut cotton facial pads.

Few weeks ago we introduce you the SYLVANIAN FAMILIES one of the best known dollhouse sets ever. Created by the Japanese company Epoc in 1985, Sylvanian Families is a collectible line of dollhouses and animal figures. Although first Sylvanian Families were made of porcelain, nowadays they are made of other materials like plastic, metal and fake fur. In our previous post we introduce you a carefully selected list of ou