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There's a craze among modern Japanese women on leg aesthetics. Many Japanese women desire their legs to look long and slender. They aim for something called 美脚 (bikyaku) in Japanese, which refers to beautiful legs. Many women try to improve the condition of their legs in many ways, such as doing leg exercises, getting active, etc. A lot of my lady friends do yoga just for their legs, wear high heels to make their legs appear slender, and take the stairs instead of an elevator whenever po

Japanese stationery is unique, special and crazy, you never know what you're going to find when you go to a Japanese stationery shop, you don't even need to spend a lot of money to get something peculiar, the Japanese 100 yen shops are full of original stationery goods like tapes, stickers, notepads, letters & envelopes. Japanese stationery companies have the capacity to take those well-known stationery goods, and transform them without modifying their usability. They're capable to c

To those with a great memory, you probably remember that we've introduced to you before a series of adorable animal mini clips by the Japanese stationery company. (Interested in this product? click the following link for details: www.j-subculture.com/guides/sub/623). Today at J-Subculture, we'd like to introduce you to a different adorable series from Midori. They're Midori Mini Magnets! Midori's stationery game is going on strong with these perfectly tiny and practical magnets! Their ani

【J-SUB PROXY SHOPPING Introductions – Anime Popculture related Items】 Voice Actors×Rap×Anime Characters (声優×ラップ×キャラ) An unprecedented and ambitious multimedia project that started out on September 2nd, 2017! Although it was a completely unknown project at the time of launching, the first music video release「Hypnosis Mic -Division Rap Battle-」stormed right up to 3rd place in the YouTube ranking and elsewhere, creating quite a stir! 12 famous voice

【J-SUB Product Introductions – Anime Popculture related Items】 The from October starting 4th season of 『My Hero Academia・僕のヒーローアカデミア』 is now one of the most hotly anticipated anime to come out this fall!! My Hero Academia, or short HeroAca, was first published in the WEEKLY SHOUNEN JUMP issue no. 32 in 2014 and has been serialized since in 24 volumes! The anime ran for its 1st season from April to June 2016, the 2nd season from March to September 2017, th

For products, scroll down to the bottom ↓ AMIIBO distributed by NINTENDO is a game accessory figure with a built-in IC-CHIP.  The figures can be read into the WII U ‘Wii U GamePad’, the ‘NEW NINTENDO  3DS (incl. XL)’ as well as the 'NINTENDO 2DS' systems, whereby it allows players to enjoy various interlinked activities within the game, such as training characters or collecting all kinds of bonus content for compatible software. The

For products, scroll down to the bottom ↓ Who would have thought?! The Japanese discover their renowned swords again. In particular younger generations get hooked to the ancient weapons, the status symbol of the venerated Japanese knights of old - the samurai. The increased interest into the blade, however, can't only be seen with men, but also young women are surprisingly drawn to the topic, be it for KATANA (the Japanese word for sword) swordplay and dance exercise

There is no better way to start the new day with a fresh cup of coffee...or two. While you can always hit the coffee shop nearby, you must acknowledge that there's something special about staying home and brewing up your own original cup. You can go for instant coffee, but if you truly want to enjoy the wholesome benefits and rich taste that coffee has to offer, then you must try drip coffee. It's also known as filter coffee, for its usage of filters. Japanese coffee lovers stay true to this

Splatoon is a video game developed and published by Nintendo for the Wii U. The game centers around characters known as Inklings—beings that can transform between humanoid and squid forms, and hide or swim through colored ink sprayed on surfaces using gun or brush-based weaponry. Splatoon features several game modes, including 4-on-4 online multiplayer and a single player campaign. Splatoon players control characters called Inklings, who have the ability to shape-shift between human and squ

You know we always try to bring you the best products you can dream of, and specially if you are an enthusiast and a fan of some specific and professional items. Today we introduce to all of the ink writing ardent lovers The Uni Style Fit Multi Pen Body Component, which works with 3 or 5 colors. If you ask anybody to compare a simple color multi pen with this fabulous Uni pen, they will tell you that the Uni Style doesn't write, because it literally glides through the paper!